We are a small business that supports local farmers, local markets and local stores. We produce all-natural products that we truly believe in; products that (we hope) are as good for you as they are good to you. We like to say that our nut butters are "so good you can eat them with a spoon." Based on the many testimonials we receive, it looks like a lot of our customers agree.
This from Mike: "You have the best peanut butter, like, EVER, EVER, EVER! I love this stuff!"
Thank you Mike.
We're humbled and so very grateful for your support and enthusiasm.
Really.
Because we love what we do.
Really.
But make no mistake, while what we do is a labor of love.....
It's equal parts labor, equal parts love.
In other words, it's a lot of work.
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Here are a few fun facts about Bliss Nut Butters that you probably didn't know.
All of our nut butters are created by hand.
Every single jar is filled by hand.
Every label is affixed to every jar by hand.
Every case is packed by hand.
We don't use factories or fulfillment houses.
We do everything ourselves.
We make the nut butters, then we pack the nut butters, then we deliver the nut butters.
We make our own sales calls, do our own in-store demos.
We are a small company of four. And one of the four, our marketing manger, doesn't do anything but sit on his duff and write. And complain. About how we never supply him with enough bee-nut butter bliss.
Well at least he comes cheap.
After all, it's hard to find good people who will gladly accept payment in peanut butter.
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So what's the point in telling you all this?
Based on our time, effort and commitment to building this company while producing the highest-quality products possible, it would be understandable, expected even, for us to use this forum as an opportunity to continually promote ourselves and our products. And we will certainly do some of that. Promote, promote, promote. But that's not what we're all about. That's not why we created this blog. Because as passionate as we are about our products, that passion stems from our passion about people. And about health and nutrition. That's why we went into the peanut butter business in the first place. We believe that good health begins with a good diet.
No....
Actually our beliefs go further than that.
We believe that good health depends on a good diet.
But right now, we're living in serious times. Because if the all the pundits and the doctors and the health care experts are to be believed, we are no longer living in a nation of red states and blue states, but we are increasingly a nation of the disabled and diseased.
For example, recent studies laud the fact that obesity levels among adults appear to be holding steady across the United States. But within that holding pattern, there is a 350 percent increase in “extreme” obesity among adults and children. Also, while the numbers are stable, recent studies show that nearly 36 percent of all U.S. adults are obese.
But that's not the worst part.
According to the Center for Disease Control, the percentage of adults over 20 that could be characterized as overweight or obese is......
(drum roll please)
69.2%.
Please let that number marinate for a moment.
69.2%.
This is serious stuff.
We are well beyond the point where we can fuzzy-wuzzy feel good around these facts. So we're going to take some serious turns every now and then. We want to engage in an open and honest dialogue with you about the food we put in our bodies and what we can do, individually and collectively, to seize better control over our greatest and most important gift.
Our health.
Is that okay?
We really hope so.
Thanks for listening good people.
There's more to come....
